[00:03] Laura Lorentz: Welcome to the Empowered Essence podcast, where we liberate you and empower you to let your soul lead the way in life and business. I am your host, Laura Lawrence, sharing my thoughts and intimate conversations with featured guests on human design, energetics and spirituality to provide you with the tools you need to tap into your most authentic self. I am here to empower you to walk away feeling ready to live your most expansive and purposeful life. Let's dive in. Welcome to another episode of Empowered Essence. I am so excited for you to listen into this episode. I had so much fun recording this episode in particular because it is with two just amazing, funny, DownToEarth human beings. So on today's show, we've got Chantal Daetien and we've got Coraline Hazelwood. They are co founders of Designed to Sell. So Chantella is a business strategist and mentor who has built and ran multiple six figure businesses and has a passion to help women build their dream businesses that they desire. And then Coraline helps creators, coaches, and mentors turn their ideas into multiple six figure businesses fast. Over the last two years, she's turned one course idea into half a million in revenue, and she's determined to help you overcome your tech fears so you can do the same. So between the two of them, they were the masterminds and geniuses behind building my website, as well as helping me launch my very first course, which is also called Empowered Essence. And I owe so much to them. They taught me so much about building my business in a way that works for me. And so we dive really deep into the tech behind business, we talk about what they learned, building their own individual agencies, and then coming together as the dynamic duo that they are today. And so it is just an awesome conversation. They get really real, they get really vulnerable, they share what it's like to work together on a daily basis, and they're amazing sleepovers that you will see if you follow them on Instagram. Anyways, I can't wait for you to listen and dive in. So without further ado, here we go.
[02:29] Chantel Gatien: All right.
[02:30] Laura Lorentz: I am so excited for this episode. I have Chantel and Coraline here today with me, and they are both co founders of Design to Sell, and I have had the honor of working with them personally. So back in November of last year, I reached out to them as I was building my very first course. And so they supported me in building out my website, building out all my back end, and building out my very first course. So they have been with me every step of the journey, supporting me and cheering me on all along the way. And I feel so blessed and honored to have worked one on one with them because they are just such incredible human beings. So welcome to the Empowered Ethan's Podcast.
[03:24] Cora-Lynn Hazelwood: Honor was all ours.
[03:27] Chantel Gatien: Yeah. So good.
[03:29] Cora-Lynn Hazelwood: Awesome.
[03:30] Laura Lorentz: So how I'd like to start, so I feel like we can't talk about design to sell without both of you. Chantel and Coralin, they're a package deal. So I'd like to know a little bit of your own individual backstories, and then how did you guys come together? How did you partner in this business and build it to what it is today?
[03:57] Chantel Gatien: It's so good. You go first. You go first. Go ahead.
[04:02] Cora-Lynn Hazelwood: Okay. So, I mean, I've been obsessed with social media. I always say, since I walked out of the room, I love the Internet. I was the girl editing everybody's photos back in high school, when my space was a thing, like, I was putting little stars, I was like that little email girl. But everyone went to for photography and editing and all of that stuff. So I've just been obsessed with social on the Internet for a really long time. I went to school for It. I have a Bachelor of Tech and a postgrad and social media management, and I worked in the industry, mainly doing digital marketing for about five years. I worked with Tabasco, Dolph Foods, Kodiak, Boots, just to name a couple of companies. And I essentially realized that I was literally making them billions of dollars a year through my work. And I was making about $55,000 a year Canadian. So in the US. That's quite a lot. And I was like, Dang, one, I'm helping massive corporations, which is just not in alignment with who I am, and two, I'm leaving a lot of money for myself on the table, and I could be using these skills better. So I quit my corporate job about five years ago. I don't really know what time is anymore. I feel like time has escaped me. So I quit my corporate gig about five, six years ago, and I immediately fell in love with the online coaching world. I had just lost my dad at the time, and there was this coach who was, like, always happy, and she was bubbly, and she was like she looked like she has the greatest life. And I reached out to her and said, I think I can help you run your business. Can I essentially sit behind the scenes in your business? And what started out as me taking notes on coaching calls turned into me essentially developing the full back end of her business, running her 1st $100,000 launch, and scaling that business into the 500K range. That partnership stopped working. Essentially, we had different visions. She really wanted to focus on the help side, I on the tech side. And so we parted ways. I started my own agency, building websites and funnels for people, which I believe is when I started to get connected with you, and it's also when I started to get connected with Chantel. I did that for about a year before I hit burnout and then decided that I was going to create courses for myself like I've done for so many of my clients in the past. We created the Design to Scale program, and the rest is history.
[06:22] Chantel Gatien: Yeah. So good.
[06:25] Cora-Lynn Hazelwood: Such a time.
[06:26] Chantel Gatien: Yeah.
[06:27] Cora-Lynn Hazelwood: I'm like nodding my head because I.
[06:29] Chantel Gatien: Know the story so well. We just blended in at some point. Yeah. So I always had a passion for business, like, from a young age, my sister, my family, I was always the odd duck, you know what I mean? I grew up in a household where you had to get a job with a pension and all these things, and they always just knew that I was different. My sister used to always say, like, I can't ever see you working for someone. I think you'll be your own boss one day. And basically, no matter what position I was in, I always quickly became the right hand to people because I could see the vision, I could see everything. And I was so obsessed with businesses and helping businesses from the ground up, and I ended up going to school a little later in life at 25. Went to school for business and marketing, and I took a lot of the stuff that I had been doing kind of just up until that point, and it all kind of clicked and made sense. And I, too, fell in love with the coaching world. And I really thought that my original vision was to be a coach. But then I realized I was just more obsessed with the business side of things. And back then, when I had started out, I felt that a lot of the information to help you grow your business at the time was real ****. And actually, when I was doing this, people were just starting to talk about building online courses, and programs were just starting to hit the Internet on how to build your first online course. And I remember all of my coaching clients that I had, I kept really pushing them to say, like, listen, this is the way you guys have to start doing this. And I realized that I really hated feeling like I was pulling teeth with people to actually take the stuff to doing it. And so I started doing it for other people because I was really noise.
[08:36] Laura Lorentz: Let me just do it for you.
[08:39] Chantel Gatien: Let me do it for you. Right? And so I ended up just kind of accidentally building an agency type of thing, but it just kept building on top of itself. And like Corlin said, in that time frame, we met each other and we were both really burnt out. Like, really burnt out. I'm sure we could talk about a couple of our experiences of working together, because her and I worked side by side in our separate agencies for a really long time. I say really long time, but probably just felt like a really long time for a while before even partnering together. We were just supporting each other, like those online friends that you never really meet, but you're just like, yeah, let's do this.
[09:25] Cora-Lynn Hazelwood: It was like a mastermind that you didn't have to pay for. It was great.
[09:31] Laura Lorentz: So I remember Chantel telling me a story about her husband saying, what are you going to do when you want to go on vacation? Like, you're running this agency. What are you going to do when you want to go on vacation? And you had said that, well, I would just call Coral Inn, just help my clients.
[09:50] Chantel Gatien: Isn't that crazy to think about? I'm like, but really, she would be the old first of all, she would be the only person I would ever trust. And secondly, it was just so nice because we were so kind of involved in each other's businesses without actually being in each other's businesses at the time that I knew she could pick up any of the pieces. But yeah.
[10:11] Laura Lorentz: So what was the moment? Or when did you guys realize that you wanted to join forces? You wanted to start working together?
[10:21] Cora-Lynn Hazelwood: I mean, it might have been like, six coffee deep at 03:00 A.m., like, sharing a fence on Zoom, working on a website. But I think for me, the moment for me was when Sean Hallett actually hired me to build a website and some of her back end systems and funnels while she was doing that for her existing clients because she had the intention of building her own courses and scaling her own agency up. And so she had actually hired me to do that, and yet I could never get the workout first. I couldn't get graphics. I couldn't get images. I couldn't get copy. It was just like it never came. I was always hounding her. And then there was this one point where she was like, I have this really incredible idea. I think we should create a vault of content. And I thought to myself, that sounds really fun. Like, yeah, we could totally do that. And then I ghosted her for about a solid month, and I thought, yeah, that's great. This is super fun. I totally doubt I even committed. And then I just ghosted. She texted me. She would message me on Instagram, and I just never answered her. And then she finally I think she called me one day and was like, if you're going to ghost me like this, just ******* tell me, because I have things to do, and I can't feel. And I was like, I'm in doubt. No, I'm good. So I think for me, it was like that moment where I'm so afraid of displeasing others. Like, people pleasing is like, a big thing for me. That when she was just, like, so bold and was like, this is my needs. This is what I'm offering. You're either in or you're out. I was like, I need that energy in my life, and I will heal whatever past trauma I have around business partnerships in order to work with her, and it's been a journey of doing that ever since. So that was the moment for me. Yeah.
[12:12] Chantel Gatien: I got to say, it's really hard to find someone who's just like you, and that works. Like, you understands. You know, Coraline and myself, we love the techy stuff. We can have the techie conversations. We can have conversations that I could never have with someone before. Right. And they understood my terminology, my language, my frustrations, my desires, my wants. So it's just like, oh, my God, if you were a man, I would probably be all over you. Right.
[12:46] Cora-Lynn Hazelwood: I wasn't married and you were a man.
[12:49] Chantel Gatien: Like, you would be my person. She is my person.
[12:53] Cora-Lynn Hazelwood: But.
[12:56] Chantel Gatien: Yeah, it just kind of evolved from there. And Carlin is so right. I think we skim over that part of, oh, yeah, just a lot of healing relationships. There's been a lot of healing in every area. I know for myself and I know for Coralin as well, through this partnership, in this relationship, but I think I personally have nothing but gratitude for our journey together, because it really, for the most part, like, I would say 99% of the part has been so freaking unbelievably amazing.
[13:30] Laura Lorentz: Yeah. That is so beautiful, because from the outside, I've had the beauty of working with you guys, but from the outside, looking in like, you guys have such a beautiful relationship. And I think now I understand your human design, and I think also seeing it from the outside, I have such an appreciation for how much you leverage each other's skills. So what Coraline is really great at versus what Chantel is really good at, you guys really do a great job of balancing that. So I do want to say so Chantal is a one three sacral generator, and Coraline is a 46 sacral generator. And so what I think is so cool so in human design, this is where we're going to nerd out so you guys nerd out on techy stuff. I'm going to nerd out on human design right now. But what I think is so cool is the one three and the 46. So in human design, often we look at our profiles as the markers for compatibility. And there's so much in human design that determines your compatibility, but the profile lines are always something that is where there's harmony, where there's synergy between your energies, and it's because it's our personalities, it's how we move through life. And so always the same profile lines are always the most compatible with one another. So, for example, I am a one three. Chantel is a one three. We are instantly very compatible just based on that, but then we also are compatible with complementary profiles. And so what's really cool is that you guys both have complimentary profiles. So the one and the four are both this, like, foundation in knowledge, foundation in relationships and partnerships. And then the three and the six is this trial and error experimentation you learn through experience. There's just so much synergy and harmony between the two of you just based on that. So A, in business, understanding our profile lines is so cool because it's great for partnerships like this, like working with other people, but it's also how we attract clients. So the fact that I was the one three and I naturally picked up on your energies and was attracted to work with you just based on that, I think is so cool. It would be actually a really cool project to look at all of your design, to scale participants, to see what their profile lines are, and that'd be kind of cool to see.
[16:14] Cora-Lynn Hazelwood: I know that we attract a ton of projectors and Mangens, that's usually who finds us, and some other generators. We do have a lot of generators who are like, drawn to how we use our energy, I think, who come in and find us too.
[16:29] Laura Lorentz: Yeah, sorry, go ahead.
[16:33] Chantel Gatien: After working with you, obviously, and working so closely in your business, we've gotten really accustomed to asking people before we give them any strategy implementations, do you know your human design before I tell you to try to fit you in a box?
[16:50] Cora-Lynn Hazelwood: Right.
[16:51] Chantel Gatien: So we learn so much from you. Every time we would hop on a strategy call with you, we'd always end up learning so much. It was so crazy. It was like we felt like sometimes we should be paying you for the session. I'm like, oh, my God, this is so good.
[17:05] Cora-Lynn Hazelwood: I never knew that.
[17:09] Laura Lorentz: That's so cool. That's so cool. And I think that that's really neat. So projectors. For sure. We are naturally drawn to the generator and the Mangen energy because you have this ability to do and since I've really understood my human design. When I outsource in my business. If I'm doing a task that requires. Like. Building. Creating. Doing things. Of course I'm going to work with a Gen or a Manny Jen on those sorts of things because you guys have that passion and that fire within you to help and support me getting it done. So I think that is so cool. So how has human design, like you talked a little bit about learning from me. How is human design, understanding your own human design changed how you guys do your own business?
[18:00] Cora-Lynn Hazelwood: I think for me, it's kind of giving me a better understanding of how I work and how I make decisions. There's a lot of pressure in the online business world to make decisions and make decisions fast and to do that efficiently. And so for me, I think one of the bigger things that I've gained from it is understanding that decisions for me are like a yes or a no. And so one of the things that Chantal will do and we try and do this for each other. Although, now that I'm thinking about it.
[18:28] Chantel Gatien: She does this a lot more for.
[18:29] Cora-Lynn Hazelwood: Me than I do for her, which is really great lesson to learn here. I should do this for her more, but when I'm contemplating a decision in our business, she'll just straight up asking me, do you want to run a webinar this month? Do you want to run a flash sale tomorrow? Do you want to put out a YouTube video? Do you want to run a podcast? And I'm instantly like yes or no? We take that information and we run with it. And I think for me, working with Chantel, I can tell when she, I guess on something or she's a no. You can hear it in her voice. If I ask, how can you tackle this? Or if I hear I can hear, like, I'm exhausted in her voice, or like, I don't want to do this. For me, I try to leverage that decision making and, like, that vocalization, I guess, of the yes and the no to help us determine where we are and what we're going to do moving forward. I would say that's probably been the biggest one for me.
[19:27] Laura Lorentz: Yeah. It's just like following that passion that in the moment desire. And do you find that you change your minds a lot if you're going ahead with something? Do you ever find that, you know, what your state girls not leading you down that path? Do you ever find that you need to change directions along the way?
[19:51] Chantel Gatien: That's an understatement. I would think so. When things don't feel aligned, what we've come to learn, and what I've come to learn is you just get so drained. You get so drained. You're not lit up. And so and we know we know when we're feeling that way, I mean, there's sometimes we're just drained because we're drained, and it has nothing to do with this, but when it's doing things that aren't lighting us up and aren't in alignment, we definitely feel it a lot more. And I think I can see it in Coraline a lot more, too, when this is happening, because she's just so passionate, right. She's so passionate, and it probably comes along with a lot with that people pleasing thing as well. Like, really wanting to just everybody be part of the community, be happy, everybody be taken care of. And so I can feel it when she's not into it, right. She's just like she's just not herself.
[20:51] Cora-Lynn Hazelwood: I do think, too, though, yes, we do change our mind a lot, and I feel like Sean Pal got that staying power a little bit longer than I do. She's willing to stay and be a little bit uncomfortable to test things out, actually test them out and put them out there, whereas I definitely changed my mind quite frequently. But on the plus side, I do think that it always works out for the best.
[21:14] Chantel Gatien: Like, every time that we give it.
[21:16] Cora-Lynn Hazelwood: Every time that I've been like, no, I don't think that's right. Or Sean cows typed up and been like, no, this doesn't feel good. It's always come out way better than we've ever imagined. And leveraging that spark of energy, too, has been.
[21:33] Chantel Gatien: Such a gift in our.
[21:34] Cora-Lynn Hazelwood: Business because we can take that spark. Like our programs, for example, some of our courses are literally built in 6 hours, like, start to finish. And that sounds insane. They're the best one and then the best one. Yeah, that's insane for most people. But for us, that's how we work. We get that knowing and we're just like, okay, we're going to do it. We have the skills to be able to execute on it. And so yes, we pivot. But I think the Pivots are always.
[22:02] Chantel Gatien: Good, and even if they're not in that moment, like Corlin said, everything always works out for the better. And I'm a huge believer. And you need to test and figure things out. It's our lesson to learn. Right? Even though she might see down the road that this isn't the right move, but I'm attached to it, or I might see that this isn't the right move, but she's attached to it. My biggest belief is that it's not my lesson to teach, but it's yours to learn type of thing. So even though I might have gone through it and I know that that's not the right thing, I know she needs to experience that on her own because they'll always be that what if, right? Yeah, and I love that so much. But I remember this just popped into my mind. I remember we both figured out we were generators and you were just talking about how we literally created courses in a matter, like 6 hours, matter of Days, the first project we worked on together, we created a full blown social media membership in less than three days. And I remember going to her house in Toronto. She lived in the tiniest little apartment at the time. She didn't even have a chair for me to sit on. We had to walk down the street, and I still sit on that chair.
[23:18] Cora-Lynn Hazelwood: When I go to her house, she still has that chair.
[23:21] Chantel Gatien: You go down the street and grab the chair and we're sitting beside each other. We're just like, knocking this stuff out, right? And I was like, So what's your human design? She's like, I'm a generator. I'm like, I'm a generator too.
[23:31] Cora-Lynn Hazelwood: This makes so much sense, right?
[23:37] Laura Lorentz: I'm so excited at your computer, so I can totally teach you that.
[23:40] Chantel Gatien: Oh, this makes so much sense. Cool. Yeah.
[23:44] Laura Lorentz: Well, I love what you're talking about. It's not your lesson to teach. Like, they have to learn it on their own. And I think that's so wise coming from a third line and with coral and being a 6th line as well. There's a lot of that, like, trial and error. Learning through experience. So what is the biggest lesson you have learned in your business? I know that the big thing is for third lines and six lines, there's no such thing as failures. There's only lessons. So what is the biggest lesson you guys have learned so far?
[24:20] Chantel Gatien: I don't mind.
[24:22] Cora-Lynn Hazelwood: All right, you go, then, because I'm trying to figure out how to phrase mine.
[24:26] Chantel Gatien: Mine would be and I learned the lesson the hard way. I think a lot of us do, but I think I'm pretty good at staying along with it. And it's really to just cut out all the noise and really put my blinders on and focus on me, focus on our business, focus on what we're doing, as opposed to letting the outside world and what other people are doing dictate either how I'm feeling, my success, what I'm doing, how I'm doing it. Because as a generator, when I see other people lit up and I see success, I want to follow that. That excites me, right? And I can easily get caught up in that. And I used to I used to get caught up in that a long time ago. But I think the biggest lesson I've ever been able to learn is to just cut out the noise. And that came at a tough price. That wasn't just that came at my self esteem. That came in my confidence myself. That came in my confidence in my abilities. That came in the confidence of my business. It wasn't just, oh, there's so much noise. It literally was painful to go through. So for me, that's been the biggest. I mean, there's lots, but for me, if I can keep focused on that, I know I'll always be okay.
[25:47] Laura Lorentz: And so just for everyone to know, you have an open head center. So I think that's something that's so natural for anyone with an open head center, like, we tend to take in what's going on around us ideas, inspiration. You also have an open solar plexus, too, like the emotions of other people, you get caught up in the excitement and the passion and the joy of things. And so I love that, that you were able to take that and use that as fuel for your business going forward and really stepping into your own. So I love that, and thank you for sharing.
[26:23] Cora-Lynn Hazelwood: Wow. She stole my lesson. But I have lots. I think that's a big one for me, is, like, learning to fully trust myself has been, like, the most challenging thing that I've ever done. And I'm open head and open emotion, just like chantal. So for me, it's really easy, just like Sean Town, to see other people doing things and think, oh, that's a better way. I got to go that direction. And so for me, the greatest gift has been learning to trust myself and my own experience and that reaction of mine. But I think outside of that.
[27:00] Chantel Gatien: Knowing.
[27:01] Cora-Lynn Hazelwood: That trial and error thing that I go through a lot of trial and error. I've always had the tendency, and especially as a kid, I would want to share what I was learning with people all the time. I was like that. Chatty Cathy And people were always like, come to the principal's office. Stop talking coraline, talk so much. Like, why does she share so much? She's such an overshare, that's inappropriate thing to say. And I think for me now, in my business, I know that I'm going through the things that I'm going through so that I can share them and so that I can leverage that to help other people go through it. So where I used to feel, like, ashamed, and I used to get what some people might call, like, imposter syndrome, because I had a $9,000 months and I'm usually having $40,000 month, I used to feel ashamed of that as like, oh, I can't show up the same way, I can't talk about this the same way, or when an idea wouldn't take off. And they usually do. And I teach people how their ideas, like, how to make their ideas take off. I would feel a lot of shame around that. And now I'm just like, no, this is something that is happening to me because it happens to all of us. And I'm meant to learn the lesson in here, and then I'm meant to take that and turn it around as quickly as possible and turn that into something that someone else can leverage. And so it's been a lesson of realizing that the hardships that I do go through and I feel like I.
[28:22] Chantel Gatien: Have that emotional center, that I have.
[28:24] Cora-Lynn Hazelwood: So many emotions as I go through it, too. I've always been told that you're too emotional, but those emotions for me are like, they're my best content, they're my best lessons, and they're why people pay me. So realizing that has been challenging. It's something that I practice every day, but it's been the greatest lesson, I think, in my business.
[28:43] Laura Lorentz: Yeah, Amanda Francis always says, turning **** into gold. And it's really like, the things that feel so difficult to us in the moment when we can extract the lessons versus sitting in the guilt, the shame, you know, the self wallowing, all of those things is like, it can really help other people. And I think that's why the coaching industry is so powerful, is because people are starting to share their voices, share their experiences, share their lessons in order to help other people, which I think is such a beautiful thing, like this very heart centered industry. And so how did both of you, what drew you to the coaching industry in particular? What was it about it that you were just so excited by?
[29:35] Cora-Lynn Hazelwood: Couple of things. One, I'm so honest. I love money. I love nice things. I like pretty things. I have a very expensive. Taste. My partner always says that to me, like, you better be rich. My mom would always say, like, growing up better marry a rich man. And I'm like, I'm just going to be the rich man. So there's massive financial opportunity in this space and there's the ability to have that financial opportunity come in while I'm off living my life. So that was honestly the core foundational piece. I was out of time where I was financially struggling, and there was a massive opportunity there. So that was kind of the first piece. The second piece was that it is a very heart centered industry. It's also an industry. Can I square?
[30:19] Laura Lorentz: Yes, that's fine.
[30:21] Cora-Lynn Hazelwood: I think it's an industry that's also, like, so full of a lot of bullshit. And I know Chantel can sometimes see right through that. And I wanted to get into this industry and help people see through some of that, help people understand the no BS side of what it actually takes to put a business out there. Because I think that there's a lot of fluffy affirmations and beliefs and meditations which has a space in this industry, and I use them all the time, but I don't think that's enough. And I don't think that's enough to build, like, a sustainable, multiple, seven figure business. I don't think that enough is going to get you there. And I really wanted to equip people.
[31:02] Chantel Gatien: With the skills that they needed to.
[31:04] Cora-Lynn Hazelwood: Make money online, no matter what the industry was doing. And that was really about it for me. I knew that I was at an advantage in my life because I can take an idea and I can turn it into money instantly on the Internet, I've always known how to do that, and I wanted to give that back to other people. I wanted other women to know how to take an idea and turn it into money that didn't just involve meditating or visualizing.
[31:31] Laura Lorentz: Yeah, I love that. And I think I love that about both of you because you both take that no BS approach and it's refreshing. The other thing, too, that I want to say about you is that both of you are very open, very vulnerable about the things that went well, but then also the things that didn't go well, that didn't go as planned. And so I think it's very humbling and grounding for a lot of people that it isn't always about the accolades and the achievements and all of the things. It's about the journey, the process. And so I love that.
[32:10] Chantel Gatien: And I do love that about Coraline so much. When she was sharing, she is so transparent. She is really good at sharing when she's going through it. Her and I have had this conversation for I'm not good at that. I'm totally open to have the conversations with people and to talk about it and have, like, these one on ones, but to just openly I'm someone who needs to really take it in and process it. And I go through and by the time I come out on the other side, I'm like, all right, life is life.
[32:38] Cora-Lynn Hazelwood: Let's go.
[32:38] Chantel Gatien: Let's keep going. Right?
[32:39] Cora-Lynn Hazelwood: That's me.
[32:40] Chantel Gatien: And so I always admire that she's just so able to turn I take everything as a lesson, but she's able to articulate it as she's going through it. And I absolutely adore that about her. But my experience, too, has been very similar as hers in terms of wanting to get into this industry. And I was 28 and still bartending because I could not stand being first of all, I could not stand being in any corporate world.
[33:17] Laura Lorentz: I was always attracted.
[33:18] Chantel Gatien: I had been thrown job opportunities after job opportunities. Just wasn't me. I'm not a stuffy kind of person. I'm loud, I'm offside. I have no filter. I do not belong in a corporate world at all. Not at all. And I was making so much money bartending. I had really produced a life for myself where I could travel whenever I wanted to. I had the life. I wanted to take time off. I was only working three days a week. And when I graduated school, the starting positions were like 40, $50,000 a year. I was like, no, that is not happening. Absolutely not. I know, I'm so much worse than this. Blah, blah. So it really started off as time, freedom and a lot of money.
[34:12] Cora-Lynn Hazelwood: I'm not going to lie.
[34:13] Chantel Gatien: I saw the opportunity and I was like, I want to tap into this. And something really interesting happened when I started my business is I got diagnosed with something called PMDD right before I started my business, actually, probably a year and a half before. And so that just has a lot of crazy depression and this and that and whatever. And I really needed something that would support my ups and downs. I didn't really have the opportunity to just say, like, yeah, whatever. I'm going to show up nine to five every day. I knew I just couldn't. And so I was really needing something that would support that. But also, when I got into the industry, I was the same as Corlin. I could not stand some of the **** that I was hearing in order to build your business. I really couldn't. And my husband, at the time, when him and I first started dating, he hated the coaching industry, hated it with a passion because he just saw so many horror stories. And I'm not saying that the whole coaching industry is like this. I love the coaching industry. It's given me my life. It's helped so many people. But I really wanted to make a difference in it. I really wanted to just be who I was, bring that no BS attitude, know that what I believed in was really important and really important to share with other people. And I just knew that if I just continued doing what I was doing. It was going to make a huge difference, and it has. And I think we're only getting louder and louder about it goes on.
[35:55] Cora-Lynn Hazelwood: That is really loud.
[36:00] Laura Lorentz: Well, I think I think your design to scale program itself has been loud in the industry in the past few years. You made half a million dollars, is that right? Yeah. That's incredible. So it's one program that you've made a half million dollars with. So tell everyone about this, how you came about doing this one program.
[36:26] Cora-Lynn Hazelwood: Yeah, I mean, I was running my agency, and Sean Tall and I were running our agency simultaneously. And I think kind of like you have like a water cooler chat where everybody shows up at the water cooler and they talk about all the things that they're really annoyed about. Sean Tale and I have that in our agencies, and I think that's natural to have to be frustrated in what you're doing sometimes. But I found that I was always extraordinarily frustrated that I would be working on websites with clients or building out funnels for them, and they didn't understand what I was trying to do. They didn't know what a landing page was or what a website was or why we shouldn't have that image there, or just these little things that I was like, you're a business owner. You need to know this. You need to know what I'm doing. You need to know if I'm doing a good job. You can't just trust me. I am doing the work, but you can't just blindly trust me without knowing. And so I decided, this is enough. I'm going to stop doing the work for people, and instead, I'm going to teach people how to do this work for themselves so that they have the foundational skills that they need to get their business to multiple six figures and then can outsource if and when they actually need to do that. I think a lot of people outsource skills that they don't have. But when you're a solo for newer, you need to know how to build a website. You need to know how to build a landing page. You need to know how to send an email to your list. You need to know what a sales funnel is. It's important. It's literally the entire lifeline of your business, the sales funnel. And so for me, it was like, these women need to know this information. And the only way that I know how to get that information in their hands was designed to scale. And the reason I think why it sold so well is because I was telling people the exact opposite of what the industry was. Telling the industry at the time was like, outsource it. If it doesn't let you up, outsource it, outsource it. And I think that's so valid for some people, right? You outsource things that don't necessarily light you up, and that works really well for you, and I think that's beautiful. But the reality for most entrepreneurs who are making less than six figures is that they don't have the money to be spending on outsourcing all the time, and they end up paying to grow their business instead of getting paid to grow their business. And so the advice that I was giving people was very opposite to what the industry was saying. And I think that in and of itself, saying contradictory things to what the norm is makes a program or makes a coach or a mentor or strategist stand out. And I genuinely think that's it we still talk about the same things. I think the reason why that program has gone to 550,000 in sales is literally just because it's all I literally just talk about it all the time. It's like the one thing that we do, it's the one thing that we offer. It's one of the only ways to work with us now. We just went through a phase where we threw that out the window and it didn't go well, but it's the only way to work with us now. And because of that, I think that simplicity of it, that consistency in the messaging, we're able to leverage that and build a really powerful program with a lot of really great results that our clients in our community actually really love. Most importantly, because it's not just about the money. The program has to change lives. And I think that that's the other important part, too. It's really easy for me and Sean Paul to sit here and be like, oh, yeah, we made this program, but that's not the case at all. This program would not be what it is without the incredible 115. I think we're at 123 human beings who are in there now.
[39:59] Chantel Gatien: Like. I didn't do this alone, Kellen.
[40:01] Cora-Lynn Hazelwood: I didn't just do this together. We did this with 120 other really powerful, incredible entrepreneurs, and we wouldn't be here without them. It's been a community effort every step of the way.
[40:14] Laura Lorentz: Yeah, I love that. I think what's really cool about that, so with both of you being generators, you basically take in your life experiences the things that you've mastered through your businesses already and basically took all of that knowledge and experience and put it into one program. So it's that deepened the mastery. Like, you really mastered this ability to create courses, to create passive income, to create sustainable streams of income for people through this program and really streamline it for them in such an easy and digestible way. So I think that that's so cool. And of course, the community element comes in, too, with your fourth line. And it is such a beautiful community. I feel honored to be a part of it and to be able to reach out to anyone at any given time.
[41:06] Chantel Gatien: I'll never forget the day where Coralin, the reality was we didn't have a moment to breathe. Back then, we did not have a moment to breathe about this time of the day. Every day we would meet up again on Zoom. And as people are just winding down from their days, starting to spend time with their families, carlyn and I were getting ready for the rest of the night. We would work silently on Zoom together. And the frustrations were growing deeper and deeper. This was a time when covet hit, when people were scrambling. Even though we were telling people for the longest time, you need to be online. You need to have an online presence, all of a sudden, everyone's like, I need an online presence. Please help me do this. Do all the things. And our frustrations were growing deeper because all of these people knew that this was the next wave or the next thing that they needed to do in order to either continue to sustain their business or continue to make money through these changing times. And when you're repeating the same thing over and over again, or your frustration is the same over and over again with clients, with different clients, with different situations, it has nothing to do with those situations, right? That's an opportunity to take a look at yourself and what you're doing. Because if you're saying the same thing in every situation or every contract or everything that you have, it has nothing to do with that, right? And so that's your opportunity to make the change that you desire instead of just constantly complaining about it. And Coreline, I remember she said, there's got to be a better way. There's just got to be a better way. How do we educate these people? And I remember she was like, I'm.
[42:47] Laura Lorentz: Just going to create.
[42:48] Chantel Gatien: I'm just doing it. She said, I'm just doing it. I'm putting it out there. I was like, Go for it. And the first twelve people signed up for design to scale. And that's when she was like, this is going to be something like, this is it. No more. No more giving people things that they don't understand. We're just hurting them even more by saying, yeah, let me build you all these amazing things, and you don't have any idea how to run it. You're not going to leverage this gorgeous thing that I gave you. It's like giving you a vehicle that stick shift and you'd be like, it is the most sexiest vehicle ever. But I can't drive. It just stays in my driveway. I can look at it. It doesn't bring me from A to B.
[43:32] Laura Lorentz: Yes, I think that's so beautiful because the program itself has changed your lives in terms of you creating it. Because it's giving you a lot more time back in your life to actually enjoy and to live and to have freedom in your days. But you've given so much to other people because you practice what you preach and you bring that to life for other people. I've been a part of the celebrations within the community. And people getting their first client, hitting their first five k month, their ten k month, like, all of those sorts of celebrations. And it's not just about the money. It's about the time, freedom, the time that they get back. Yes, you invest time into building these things, but then they work for you. And that's like, really what you guys have ingrained in me and taught me. And that's, I think, why I was so attracted to this program and working with you is that it's time up front, but then it's ease after that. And so it is such a beautiful thing that you've given to other people. And so it's just been a win win all around.
[44:45] Cora-Lynn Hazelwood: Yeah. I think everything, if there's not time in up front with huge promises like run everything there's, money requires some kind of time in. Right? And I always joke, I think sometimes I always joke, like, passive revenue isn't ever actually passive because it takes a long time to get to a place where you have passive revenue. But yeah, waking up to money in the morning when you didn't work all night, like opening up your phone after a bubble bath and having a new student, that's because of the back end work. That's kind of done and front loaded, as you said. And to be able to see I don't even care so much about the money. When the money is great, like, people making their first time pay months is great. My favorite is when people are like, I just build a website. Like, I built a whole website. And I'm like, that's so incredible. You now have the ability to sell anything online for as long as you live. You can now bring any idea to life. And I always say the website is.
[45:48] Chantel Gatien: Your home on the internet.
[45:50] Cora-Lynn Hazelwood: I truly believe that. So it's those wins that got me like the most excited is people were like, I built a checkout in five minutes and I sold it 20 minutes later. I'm like, done, let's go. Right. That's what's exciting to me is women wanting the power to make the money that they want. Yeah. Not the money that they want. Yeah.
[46:11] Laura Lorentz: I know.
[46:12] Chantel Gatien: We both strongly believe this, that when you are out, like, you don't know how to create a checkout. Listen, simple, basic stuff that you need to make money online. I know everybody says you just need.
[46:21] Cora-Lynn Hazelwood: A phone, you just need whatever.
[46:23] Chantel Gatien: But the reality is you need to know who you're talking to. You need to have a specific offer for them and you need a way for them to pay you.
[46:31] Cora-Lynn Hazelwood: Right?
[46:32] Chantel Gatien: Those are the three main things. Like, if you can nail those three things, the third one is easy. You set that up once you know how to set it up, always one and two. Yeah, you're always refining them. But the reality is when you get so crystal clear on those things and then you're like, here's how you pay me. And you did that all on your own, there's this sense of confidence and pride that you feel like you could just take on the world. Nothing's going to stop you. You are unstoppable. You know, you have just proven to yourself that you can take an idea, you can take your passion, you can make money from it, you can transform lives. How is that not the most empowering thing to go through?
[47:22] Laura Lorentz: Yeah, it gives you a lot of sense of purpose, for sure. And so a really fun fact, which I can't believe I haven't said this already, so Chantelle and I have the same birthday. Oh, yeah. So we have the same incarnation cross. So our conscious sungate is gate 28, the gate of the game player. And so our life's work, or life's purpose, is really all about creating purpose. We want to live this very purposeful life, and we will do whatever it takes to feel like this purpose running through our bodies. So when you talk about that and that empowering feeling that you're making an impact in people's lives, and it's just by you putting your knowledge out there in a checkout, that feels so purposeful to me. That is so cool.
[48:17] Chantel Gatien: Because you teach someone how to do that, you have just unlocked a whole new potential in their life, something they never knew could ever happen. Yeah, like you said, the five K, the ten K, those are great. But seeing someone do this for the first time for themselves, it's the most rewarding thing for me, personally, that I will ever experience, because I know that that's just the beginning.
[48:50] Cora-Lynn Hazelwood: I was in a spiral last year, which we all have in our business, where things are going a little bit sideways and then you spiral. And I was kind of freaking out about our revenue at one point, and I went to my partner and I was like, Revenue? It's low for what we used to. Like, I don't know what to do here. And he was like, Corlin, you made literally like $250,000 the first quarter for the first six months of this year. You now have the ability to make money from nothing whenever you want to. And he's like, you'll never not know how to make money. And I just looked at him and I was like, that's why I do what I do. That's the whole reason. And you're so right. I don't have to freak out anymore. When sales are low, I know what to do. I know how to sell, we know how to do that. I've done it a million times. Right. And so giving that, transferring that certainty that you can provide for yourself, for your family, for whoever it is, is like the greatest gift that we could ever have.
[49:50] Laura Lorentz: I think that is so beautiful. So I'm going to shift gears a little bit. And I want to know, you guys have these sleepovers all of the time. I want to know, what do you talk about at your sleepovers? What do you guys do at your sleepovers?
[50:09] Cora-Lynn Hazelwood: So Shantel sits in the bathtub sometimes, and I just like I do with my actual partner, sit on the toilet with the lid down and, like, we just talk about business.
[50:20] Chantel Gatien: I make it in the bathtub. I'm not just sitting in the bathtub, actually having a tub.
[50:28] Laura Lorentz: You know what?
[50:29] Chantel Gatien: No. I wish that we actually had a camera crew following us around, because when we're together, like, that not because I'm naked. That's not what I'm trying to say here. But when we're together like that, some of the craziest behind the scenes conversations happen that you would probably gain so much knowledge from hearing and understanding of how our minds work, how things work. But we're very funny. Like, sometimes we get together just to work and we work, right? And sometimes we get together, we're like.
[51:04] Laura Lorentz: Yeah, we need to work.
[51:05] Chantel Gatien: And we don't do any work, which is fine. And then sometimes we get together. Like, I went to go help her.
[51:11] Cora-Lynn Hazelwood: We did a bit of work.
[51:12] Chantel Gatien: We did a training last week. I helped her wallpaper her house or her door, whatever wallpaper. It's like, maybe we should totally add this. And I'm like, oh, from this yeah, okay. Yeah, let's do that. The idea is to start bouncing, but this is going to sound so cheesy. She really is my best friend. We're more than just business partners. Like, we do life together. Our partners are friends. They get along very well. So that is amazing, too. They've come and fit in so well into my life. Our group of friends, chantel. You see Coraline. If you see Coraline, you see Chantal. And that's just the way it is. I spoke to Coraline more during COVID. Then I spoke to my husband and we lived under the same roof and worked under the same roof, but I still spoke to Coraline way more. I probably still speak to Corelyn more than I speak to my husband.
[52:12] Cora-Lynn Hazelwood: We also do a lot of puzzling, so we'll watch a lot of puzzles and we watch a lot of really trashy TV. I'm just selling sunset. She really likes that one. We watched for you.
[52:25] Chantel Gatien: Oh, so many.
[52:26] Cora-Lynn Hazelwood: Oh, there's so many. I don't know.
[52:28] Chantel Gatien: Yeah, I know which one. We just chill. We try to enjoy the work that we've done.
[52:35] Cora-Lynn Hazelwood: Doesn't always work. It doesn't always work.
[52:38] Chantel Gatien: But we like to go to spas, into the cottage and to go out into the movies. We do girlfriend stuff, we do work stuff. You know what? It just blends so well together.
[52:52] Laura Lorentz: I love that. So I want to know, have you guys ever fought? Have you ever had a big disagreement? I love how close you guys are, but there's got to be like, something.
[53:06] Chantel Gatien: Just trying to get the t. I am.
[53:10] Cora-Lynn Hazelwood: I'll speak on my half, and then Sean Call can speak on her half. But I don't know that it's been disagreements. I think if I mentioned at the beginning of this episode that my previous business partnership came with a lot of trauma and a lot of healing and a lot of work. So I think it hasn't been disagreements, but I think it's been a lot of challenging conversations that we've had to have, but it's been very respectful. And I think that at the end of the day, that's part of the reason why we came together was so that I could work through that stuff that's mine. And I think Chantal has some stuff that's hers on her end as well. And so I don't necessarily think it's disagreement. We definitely have times where I don't answer the phone, she'll call me and I don't answer the phone. We did that on Monday. I was like, I just need nobody to talk to me for an entire day. And she does the same thing to me. I think what I love about our relationship is that I think no matter what happened, I feel like even if God pray this never happens, but even if for some reason we couldn't do business together or something happened and decided not to, I know that she would still be my best friend. And I could cry thinking about what that gives me as a human, because I never had friendship like that before.
[54:30] Chantel Gatien: But now we don't fight.
[54:31] Cora-Lynn Hazelwood: I don't think I've ever been mad at her, not once. She even sent out an email last week with her program, like, a third of the price, as it normally is. And I take care no, I don't think I've ever been, not at Chantel. I definitely had a lot of hesitation with Chantel, but nothing to do with her as a human. Everything to do with my own trauma. And the fact that she's given me a safe space to be able to talk about that and work through it is the greatest thing I could ever receive.
[55:01] Laura Lorentz: I love all of that so much, and not that I was trying to.
[55:06] Cora-Lynn Hazelwood: Oh, yeah, just airing it or dirty bond.
[55:09] Chantel Gatien: Go ahead.
[55:10] Laura Lorentz: Honestly, I think you really express something that's so beautiful about partnership, is that there's this opportunity to grow together and you learn about yourself just as much as you learn about that other person that you're in partnership. And I think that's also a beautiful thing about human design and understanding yourself and knowing where conditioning lies, triggers, where does that trauma sit and how do we move through that? And oftentimes the people that are in our lives help us with that. It's not always about them. Sometimes it's about us and our learning and our evolvement as humans. So I definitely think you too, were meant to be partners in this lifetime in your businesses because it just seems like there's just been so much growth and opportunity for both of you.
[56:07] Chantel Gatien: Yeah. I mean, when you think about how closely we work together and how often we speak and all the things that happen and I mean, we're talking about each other's livelihoods a lot of time too, right? Yeah. I ****** up last week and Corlyn was just not having a good day tune. It was the first time she ever kind of got sniffy with me. And she's like, what is the solution? I was like, okay, right? And then an hour later, we hopped on the phone. You still pissy? Or she's like, no, right? Because the reality is, we're human. We understand that. And as much as she's had to work through traumas, I've had to work through my own traumas as well. And I think we both just really been such a beautiful, safe space for one another. I couldn't ask for any partnership you're going to be in, whether it be a friendship, husband, girlfriend, boyfriend, or whatever, they're going to bring up the most intimate parts of you. The closer in proximity you are with someone, the closer they are to who you are. Right. The closer everything gets revealed. And I think that's just very normal. And who knows? Who knows what's going to happen in the future? But I know that I'll always have a friend in Correlate. There's just no way about it. There's nothing that could come between that. There's just a beautiful mutual respect. This is going to sound so stupid. I don't know where I would be today without her. Honestly, this is the first time I've.
[57:56] Laura Lorentz: Cried on my podcast. I love this. And we're only like, three episodes in October. And thank you so much for your vulnerability and openness and honesty throughout all of this. So before we wrap up, I do have one question, and this is how I'm going to end all of my episodes. So I've got a closing question for everyone, and it's what's your quantum vision? So what is that highest vision you have for the work that you do? What it is that you're here to.
[58:33] Cora-Lynn Hazelwood: Bring to the world? What is that quantum vision? I think for me, my vision has always been very clear, and that's to make as much money as humanly possible, to help as many people as humanly possible, and to do that in as little time as humanly possible. And so that vision is that vision. And for me, that's designed to scale that hundreds of thousands of students in that, that me having to record that program once makes an edit to it sometimes. But having that be a resource that fuels and provides for my livelihood for a long time to come, I would also really love to do in person retreats. I think there's just something so fantastic about connecting with people in person and maybe bringing the. Chantal and Coral and sleepover to some of our clients. So I would really love to host retreats twice a year in beautiful destinations. But outside of that, my vision has always been very clear. Help as many people as possible, make as much money as possible, and do that in as little time as possible. So that's my vision. And then family. I want to have some kids. Like, clock is ticking.
[59:51] Chantel Gatien: And mine is very similar. The first part of helping as many people make as much money as possible, I think a big one for me. I've always been an underdog, right? And I've always been the black sheep. And even to this day, I'm very different than all my family. The way I live my life, the way I do work, all of the things. And I think now we're embarking on a journey of starting a family as well. And I really want to push the boundaries of showing people that you can do anything. You don't have to settle for what you think you need to settle for. You don't have to choose between having a family and having a thriving business. Like, I cannot wait to show people, because everybody in my life is like, oh, you're going to have to take a lot of time off work. Right. I don't think you understand. Nothing is going to stop me from doing this work. It's going to look very different. And so it's only going to help me empower other people now from a different version, like more moms, more people in the world that, yeah, you could still have the life you want.
[01:01:02] Laura Lorentz: Yeah, well, I love that personally, just because I started my business on maternity leave. And I strongly believe in that. I strongly believe that we get to have it all. Some days are easier than others, but they're all part of our journey and they're all part of our lessons to be learned in this lifetime. And the more that we can share those stories, share those lessons, work together and support other human beings, I think it's just so incredible. So thank you so much to both of you for being on the podcast. I would love for you to share. How can people work with you?
[01:01:41] Cora-Lynn Hazelwood: How can people reach out to you?
[01:01:43] Laura Lorentz: Where's the best place for people to connect with you?
[01:01:46] Cora-Lynn Hazelwood: The only way to work with us is design. We are revamping that program in September with everything that we've learned from hitting that first six figures now to being half a million dollar business. So we're revamping that with all of those lessons. I'm on Instagram at Corlin, he's Wood, and on YouTube at Coral, and he's a wood as well.
[01:02:06] Chantel Gatien: And you can find me designed to scale as well. Shocking. Very shocking. You guys can check out our website, d two cell.com. I'm Chantal. Guessing if you just find Coraline, you'll find me my name.
[01:02:23] Laura Lorentz: I'll have everything in the show notes as well.
[01:02:25] Cora-Lynn Hazelwood: Yeah.
[01:02:26] Chantel Gatien: And if you're unsure, designed to scale is for you. You can book a business assessment with us. We're popping those. We'll send you the link so you can share with people. Yes.
[01:02:37] Cora-Lynn Hazelwood: See, this is why we work so good together, because I always forget the action set. And Chantel is never afraid to pitch. That girl will pitch dying day. I swear, he is going to be taking her last breath being like, you can buy me a copy over at the vending machine, but I just know it. That's why we work so well together.
[01:02:58] Laura Lorentz: So complimentary. I love it. I love it. I love it. And thank you for being on this podcast. Thank you for the impact that you've had in my life. And we will chat soon.
[01:03:10] Chantel Gatien: Wait, before we go, one last thing. The fact that we're sitting here having a conversation with you and being on your podcast after our quote unquote contract time together and stuff has ended means so much to us. First of all, to me, I'm speaking on coreline's behalf, just not if that's okay with you.
[01:03:34] Cora-Lynn Hazelwood: Yes.
[01:03:34] Chantel Gatien: Okay, good. That means a lot to us, because I think in this industry, a lot of times, you stop the containers, you stop the things, and you just kind of lose sight of that. But we are so focused on building friendships and communities and all of that, so it was such an honor when you reached out to us and wanted to have us on here. And it just makes me happy because I think it shows that we left things the way they were meant to be.
[01:04:03] Laura Lorentz: Of course. I think in this industry, it's all about the relationships, the community that you build. Like, every interaction that you have in this industry, you want to be nice and be friendly and foster these relationships that we have, because you never know when things change or when things happen or when you need support from other people. Like, there's just so much interconnectivity between the people in this industry. And I am just so grateful for the support that you've provided. And I know that it's not the end, and I know that I could reach out to you anytime if I ever need support again.
[01:04:53] Cora-Lynn Hazelwood: Yeah, absolutely.
[01:04:54] Chantel Gatien: Love that. All right.
[01:04:57] Laura Lorentz: Okay, well, thanks so much. We'll talk to you soon.
[01:05:00] Chantel Gatien: Bye bye.
[01:05:03] Laura Lorentz: Thank you for tuning in to today's episode of Empowered Essence. If you loved this episode, don't forget to leave a rating and review on your favorite platform. And until next time, keep shining your light.
